Dream app vs. real budget
You have a real vision, but the monthly spend still has to work in the real world.
Take control: build the app you want, on your terms.
Set your monthly budget. Define your scope. See the features delivered first, instantly.
BackTheApp is a subscription service for ANYONE that wants custom software delivered with clear priority, visible scope tradeoffs, and practical product and architecture thinking.
You set the budget
Queue position updates instantly
Start building now
Priority Engine
Set your monthly budget. Shape your scope. See your queue position instantly.
Balance your investment and ambition. See how budget and scope affect which application AI queues next.
5
5
Queue
Focused
Application stays deeper in the queue
The struggle
Most app offers force people to choose between the app they want and the budget they can actually carry.
Traditional development offers are often a black box. You get a quote, a promise, and a lot of uncertainty about what features will really land first.
Black-box delivery
Most offers do not show how cost, scope, and delivery speed actually connect before you commit.
No “pay and pray”
You should not have to fund a project without understanding what gets built first and how fast progress will move.
The plan
With BackTheApp, you stay in the driver's seat.
Choose how much you spend each month, define the size of your vision, and see which features come first based on where your application lands in the AI queue.
1. Describe your need
Tell us the workflow, customer experience, or operational bottleneck you want solved.
2. Set your monthly budget
Choose what you want to pay each month so the delivery plan is grounded in your real operating budget.
3. We prioritize and build
We sequence the highest-value features first so your app starts delivering value as quickly as possible.
Value and benefits
No more surprises. Just clarity, progress, and peace of mind.
No more waiting for features you cannot afford. No more guessing what happens next. Just a clearer path from budget to delivery.
Clear ownership boundary
Once the application is delivered and transferred, the product is yours.
Direct fit evaluation
Ideas are reviewed for value, complexity, and delivery fit before work moves forward.
North America launch focus
Initial operations are aligned to Pacific through Eastern North American time zones.
Questions buyers ask first
The essentials, answered plainly.
How does the subscription model work?
You describe the application, suggest the monthly amount, and the work is evaluated around a subscription-based delivery model.
What can I request?
Internal tools, operational dashboards, workflow software, and customer-facing experiences are all in scope for evaluation.
What happens after delivery?
When the application is delivered or transferred, ownership of the delivered product becomes yours.
Trust and proof
As the delivery track record grows, you'll see what real investment delivers.
The blog is where BackTheApp will show delivery examples, service evolution, and the kind of outcomes customers can expect as the platform matures.
Why the landing site stays public while MCP stays protected
The landing page should remain publicly accessible, while the MCP service validates JWTs before serving protected published-content requests.
Read the postCustom-domain rollout on Azure App Service without losing momentum
Custom domains on containerized Azure App Service are operationally manageable when the rollout starts with the `www` subdomain path and treats DNS, certificate binding, and redirect behavior as first-class work.
Read the post